Read time: 6 mins
How many times do you check your smartphone in a day? Hell, odds are you’re reading this on a smartphone and, while most of us would agree that less time on our darn phones is better, there is no going around the fact that most people will continue to use them with no clear ending to it in sight.
What we can hope is to spend this time more meaningfully and bridge these Second Screen Experiences with the surrounding environment. Reshaping the relation between content producers, broadcasters, artists, singers and their spectators. More importantly, the missing link between how people engage, share and redistribute meaningful content for them might just be around the corner.